Policy
In 2013 UK music promoter Martin Elbourne was engaged by the Dunstan Foundation to write a report tabling recommendations for the South Australian Government to better support the development of live music in South Australia.
The report recommendations are as follows
- Implement the proposed new national curriculum for the Arts to its fullest in South Australia and maximise opportunities for creative musical expression in children.
- Better equip generalist primary school teachers to deliver a quality music curriculum.
- Make music education in high schools more accessible and engaging.
- Integrate TAFE music courses into Adelaide College of The Arts
- Increase the visibility of existing educational opportunities through a prospectus of all available post-secondary music courses across South Australia.
- Work in conjunction with the Centre for Aboriginal Studies in Music (CASM) to increase opportunities and pathways for Indigenous musicians via a ‘one stop shop’website.
- Establish a new international, tertiary level institution in Adelaide for contemporary music education and development.
- Increase the funding to Arts SA’s Contemporary Music Fund to better support artists, entrepreneurs and industry organisations.
- Establish the ‘Music Industry Development Initiative (MIDI)’, a music and industry development office for local mid-career artists and entrepreneurs to raise their performance to national and international standards.
- Make high-level training available to all career artists. Provide artists with training in new online platforms to distribute their music.
- Continue the implementation of The National Indigenous Contemporary Music Action Plan within SA and appraisal of its progress and outcomes.
- Invest in creative hubs that provide artistic stimulation and rehearsal spaces for musicians, and support ‘cross fertilisation’of the arts.
- Develop a Government Policy to reduce barriers to creative hubs.
- Form a new creative hub from an existing cluster of creative organisations.
- Ensure a high quality website exists to profile contemporary musicians, and include quality film clips, statistics on their performance history, and other information that acts as criteria to indicate the current status of the artists.
- Establish a network of accomplished professionals –Friends of SA
- Develop music industry specific traineeships or internships.
- Establish a Creative Entrepreneur Award –Contemporary Music.
- Designate an existing area within the City of Adelaide as the Central Cultural and Entertainment District (CCED) to enhance the city’s profile and facilitate promotion of the area to increase visitor numbers, and to attract business and activity.
- Develop a comprehensive gig guide.
- Develop strategies for large scale contemporary music events.
- Support and subsidise under-age shows in the city and regional areas.
- Create a one-off annual celebration of local music.
- Support local and national media to promote and represent South Australian artists.
- Undertake targeted research to better understand the market through identifying:·Barriers to the consumption of live music (such as gig times, transport issues, entry prices)·Live music interests of cultural and demographic groups currently not catered for (e.g. international students)
- Develop a long term strategy and lay the foundations for a comprehensive music industry
- Establish a universally accepted set of performance metrics to assess the health of the music industry in South Australia across time
- Development of music related industries and creation of music industry clusters.
- Venue owners to form an association
- Develop Adelaide’s export potential and trade pathways based on market research.
- Develop Port Adelaide as a live music destination
- Sector Growth In Metropolitan and Regional Areas
- Develop a strategy to strengthen regional touring and create a regional touring circuit
- Build on large events as part of a strategy to engage bands in regional centres
- Regional Development Australia Barossa to develop and pilot a regional musicdevelopment strategy as part of their Events Strategy:
- ·Establish a touring circuit of wineries
- ·Establish a permanent stage and other infrastructure
- ·Local Council to employ a booker and publish a regional gig guide ·Develop a contemporary music festival/ showcasing event
- ·Incorporate live music in community and visitor venues through The revival of the Barossa International Music Festival
- The celebration of the Barossa tradition of choirs and bands
- Including live music into other arts event such as the SALA Festival ·Leverage Adelaide events such as the Fringe along with the positive attributes of the Barossa ·Support the development of emerging local artists by the provision of i) a rehearsal studio space and ii) mobile audio systems for performances ·Apply the small venue licence provisions to the Barossa and remove the needs test in the South Australian Liquor Licensing Act
- ·Develop creative hubs, and music industry clusters, encouraging for example music instrument artisans
- ·Establish a venue for arena size shows at a winery.
- Create an outreach of the Northern Sound System and provide a rehearsal space in Gawler.
- Invest in research on problem behaviour, and the environments that reduce its incidence, to inform future pathways.
- Create a framework for collaboration and planning, having a common language as its foundation, for communication across the music industry, SAPOL, the Liquor and Gambling Commissioner, local councils and residents.
- State Government to take the lead on clarification of roles and responsibilities held by regulatory and enforcement bodies.
- A more flexible approach to the Late Night Trading Code of Practice.
- Encourage a culture of early and late night activity, reducing the early morning issues of anti-social behaviour.
- Reduce barriers to live music created by legislation meant for other purposes and encourage dedicated live music venues.
- Establish a one stop shop for development and licensing applications.
- Encourage shared responsibility in planning.
- Create a set of regulations and guidelines specific to noise management by live music venues and related building development.
- Encourage local councils to create their own live music plans in conjunction with local development plans.
- Amend the Liquor Licensing Act.
- Work with the Federal Government to achieve changes to the Building Code; small to medium venues that come under class 9b.